We’re in the middle of a world pandemic like no other, affecting our ability to work, socialize and relax doing the things we love, including travel. Despite complicated and frustrating restrictions, 2020 has been an incredibly positive year for the vacation rental industry, with a notable increase in luxury rentals in off-the-beaten-track locations.
Pre-pandemic, many travelers would have stayed at a 5-star hotel, but owing to the current context, creative travel and innovative bleisure solutions abound. As we’ve seen first-hand at Omnifique, the result is that more people are choosing a home vacation over a hotel experience for many reasons.
The question is, what turns a stunning property into a genuinely high-end home? Just how unique is your property, and how much potential does it have for success on the luxury home rental market? We’ve whittled the most important characteristics of any 5-star home down to five simple must-haves. Does your property have what it takes?
1. Quality is Queen
When we use the word quality, we mean that the building materials used to construct your home can stand the test of time. Quick, economic solutions might work for a couple of years, but the most impressive homes are always built to last.
It’s also important that the materials used to build your home were chosen for their elegant finish. Sturdy homes, built to last, but lacking in the exquisite touch of fine craftsmanship, always lose favor when compared to properties that have been pruned, clipped, polished and varnished.
We also recommend paying attention to the tiniest of details. The quality of the sheets, the selection of fine furnishings, the shape and size of the bath, and the careful choice of framed artwork to breathe life into the walls. Aim for classic, but avoid investing in pieces that you fear may appear in other homes.
2. Size Matters
When it comes to high-end homes, size definitely matters. Space is luxurious. The more space we have, the more relaxed and free we feel. More rooms, larger gardens, higher ceilings, deeper pools. The bigger, the better when entering into the luxury home market, whether you build up, across, or out into the wild beyond.
3. Exclusive Features
In the luxury rental market, quality and size aren’t enough. There needs to be a sizzle, an added spark, an exclusive feature that sets your 5-star home apart from the ever-increasing list of others.
Saunas, spas, pools (indoors, open-air, heated), cinemas, wine cellars, bars, guesthouses, games rooms, an art gallery, a chef’s kitchen, or maybe even access to a private beach. The list is endless. The only restriction holding you back from developing an exclusive feature for your home is your creativity.
4. Location, Location, Location
While your home might earn 100 points for quality, size, and exclusivity, the location must take your breath away. Non negotiable. The location of a true luxury home is the unique wow factor that makes it worthy of its title.
However, it’s up to you to decide what kind of location you want to invest in. Close to the beach, riverside view, mountain-top panorama, dense and secluded forest, or maybe even in the middle of an endless landscape of the fresh green countryside. While the location’s style may vary, homes that are positioned miles away from any other property are almost always more attractive, which is a factor worth bearing in mind.
5. Property Management Services
One of the benefits of working with the team at Omnifique is that we turn your home into a private 5-star hotel without you having to do any of the heavy lifting. Through our services, we can make anything happen for you and your guests. Literally, anything. When combined with stunning, highly unique properties, our services result in a very exclusive, one-of-a-kind rental experience, not-to-be-found elsewhere.
So, how does your property fair up? Are you merely stunning or undeniably luxurious?